Fearless Sellers - The Women of Amazon
Selling on Amazon is a massive opportunity but there is also a lot of complexity and things change quickly. Fearless Sellers podcast host, Joie Roberts brings you the leading voices in the Amazon FBA and E-commerce industry to share their stories and help you understand what is and is not working right now. Joie Roberts is a veteran entrepreneur and Amazon FBA Selling expert who most recently had a 7 figure exit for one of her Private Label Amazon brands. Come join Joie and her expert guests for the latest strategies, their stories, and some laughs along the way!
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Episodes
Tuesday Oct 17, 2023
Tuesday Oct 17, 2023
In this episode of the Fearless Sellers, the Women of Amazon podcast, host Joie Roberts interviews Eden Laurin, the founder of the brand Nyssa.
They discuss how Nyssa is centered around addressing the unmentionable aspects of womanhood, from puberty to menopause, including periods, endometriosis, fibroids, and more.
The founders aim to break the silence surrounding these topics and create a space for open conversation. Tune in to hear about their mission and the importance of discussing pain and discomfort.
Timestamps
[00:01:21] The unmentionables of womanhood.
[00:04:23] Women taking charge of change.
[00:09:33] Amplifying female brands on Amazon.
[00:14:18] Building customer trust and loyalty.
[00:18:22] Gift giving for milestones.
[00:21:46] Participating in community giving.
[00:25:10] The challenge of achieving success.
The guest speaker in this podcast episode is Eden Laurin from the brand Nyssa. Eden's career involves empowering women through innovative products, prioritizing design for women's health, building a movement through education, and supporting women's needs through philanthropy. They believe that success is a continuous journey.
Contact Joie on Instagram: @JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.CallAMZ.com
Friday Oct 13, 2023
Friday Oct 13, 2023
In this episode of the Fearless Sellers, the Women of Amazon podcast, host Joie Roberts tackles the topic of choosing between U.S.-based manufacturers and overseas manufacturers for products to sell on Amazon and online stores.
She starts by discussing the importance of considering costs and creating two columns to compare prices in China versus the U.S. Joey shares her personal experience with product costs and highlights the benefits of sourcing products in the U.S. She concludes by emphasizing the importance of reaching out to suppliers and gathering all the necessary information before making a decision.
Tune in to learn more about the facts and considerations when choosing between U.S.-based and overseas manufacturers.
Timestamps
[00:00:30] Choosing between U.S.-based manufacturers and overseas manufacturers.
[00:04:23] Challenges of overseas manufacturing.
[00:09:52] Environmental considerations.
[00:14:01] Finding the best fit for your business.
Contact Joie on Instagram: @JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.AMZInsiders.org/apply
Discount to Helium10: www.AMZProductSpotter.com
Tuesday Oct 10, 2023
Tuesday Oct 10, 2023
In this episode of the Fearless Sellers, host Joie Roberts interviews Kevin King, a seasoned Amazon seller who has sold millions. Kevin shares his journey from launching multiple brands on Amazon to conquering international markets.
He discusses his experiences in designing products from scratch and finding success by understanding different cultures and markets through his extensive travels to over 90 countries.
Tune in to gain valuable insights from the "king of Amazon" himself.
Timestamps
[00:02:10] How travel influences product development.
[00:05:23] Perception of the world.
[00:07:01] American entrepreneurship and opportunities.
[00:11:20] Teaching and mastermind evolution.
[00:15:54] Scavenger hunt bonding experience.
[00:17:09] Scavenger hunt in Austin.
[00:21:34] Booking podcast guests without prep.
[00:24:09] Selling hand sanitizers during COVID-19.
[00:27:05] FDA approvals and Amazon challenges.
[00:31:03] Hand sanitizer mix-up.
[00:33:20] Customer list importance.
[00:36:57] Direct-to-consumer list and shipping.
[00:40:31] Pivoting in Amazon career.
[00:43:19] A successful product launch.
[00:47:05] Owning the audience.
[00:51:23] Newsletters and spam filters.
[00:54:53] Best travel hacks.
[00:56:41] Travel hacks for saving money.
Kevin King is a seasoned seller in the field of selling on Amazon. He has achieved great success, having sold millions on the platform. Kevin is also the founder of the Billion Dollar Seller Summit, showcasing his expertise and credibility in the industry. With his extensive experience and achievements, Kevin King is a highly respected figure in the world of selling on Amazon.
Contact Joie on Instagram: @JoieRoberts.official
Subscribe to Kevin King's Newsletter: https://billiondollarsellers.beehiiv.com/
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.AMZInsiders.org/apply
Discount to Helium10: www.AMZProductSpotter.com
Friday Oct 06, 2023
Friday Oct 06, 2023
In this episode of the Fearless Sellers, the Women of Amazon podcast, host Joie Roberts interviews Jamie Davidson, her business partner at AMZ Insiders. Jamie shares his journey of starting an iPhone accessory business on Amazon and how it grew into a nine-figure success.
They also discuss the transition from selling on Amazon to retail stores. Tune in to hear Jamie's insights and experiences in the world of e-commerce and entrepreneurship.
Timestamps
[00:00:35] From Amazon to retail stores.
[00:04:24] Inventory management and onboarding.
[00:09:19] Out of stock customer experience.
[00:13:13] The packaging discussion.
[00:15:05] Top Amazon seller success.
Jamie Davidson is an entrepreneur who started his journey by selling iPhone accessories on Amazon. He had a passion for entrepreneurship and desired more control over his career. Jamie successfully transitioned from being an Amazon seller to becoming a vendor for brick and mortar retail stores. During this transition, he learned the importance of packaging for retail and the significance of knowing your product and margins. Jamie's broad achievements include building relationships with buyers and managing inventory in a completely different way. His ethos revolves around the belief that entrepreneurship provides individuals with the opportunity to shape their own careers and take control of their futures.
Contact Joie on Instagram: @JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.CallAMZ.com
Tuesday Oct 03, 2023
Tuesday Oct 03, 2023
In this episode of the Fearless Sellers, the Women of Amazon podcast, host Joie Roberts interviews Asha, the founder of the successful cookware brand AvaCraft. Asha shares her journey of starting the brand and her frustration with big brand cookwares.
She also talks about the pinch-me moment of being recommended by Jessica Alba and the impact it had on her sales. The episode was recorded at Amazon's event in Seattle, Accelerate, and highlights the beautiful photography and glowing reviews of AvaCraft.
Tune in to hear Asha's inspiring story and her tips for standing apart in a competitive space.
Timestamps
[00:01:44] Frustration with big brand cookwares.
[00:04:18] Design and functionality in cooking.
[00:09:30] Building customer loyalty.
[00:13:56] Finding the right manufacturer.
[00:19:10] Amazon Lending.
[00:21:15] Amazon Warehouse and Distribution.
[00:25:02] Innovative product and tough competition.
[00:29:03] Writing with passion and AI.
Asha is the guest speaker in this podcast episode. She is the founder of AvaCraft, a cookware brand recommended by Jessica Alba. Asha's achievements include having her cookware brand recommended by Jessica Alba and achieving success and recognition in building her brand.
She is known for her emphasis on quality, design, and customer service in her products, as well as her frustration with big brand cookware that inspired her to create her own brand.
Contact Joie on Instagram: @JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.CallAMZ.com
Friday Sep 29, 2023
Friday Sep 29, 2023
In this episode of the Fearless Sellers, Joie Roberts and Jamie Davidson discuss the changes in selling on Amazon over the years. Joie shares how she has started putting more effort into her packaging design, inspired by the rise of unboxing videos on social media.
She emphasizes the importance of creating a beautiful and personalized unboxing experience for customers. Tune in to learn more about the evolving landscape of selling on Amazon.
Timestamps
[00:01:10] Packaging design and customer experience.
[00:04:21] Slow unboxing experience.
[00:08:26] Going viral on social media.
[00:14:38] How long was your video?
[00:15:32] Providing a customer experience.
Jamie Davidson is a top Amazon seller known for their expertise in packaging design and customer experience. They have achieved great success in their career, with one of their videos going viral on social media and accumulating over 2 million views.
Jamie's credentials as a top Amazon seller further establish their authority in the field. Their ethos/philosophy revolves around the belief in the importance of packaging design and its ability to enhance the customer experience.
They also recognize the impact of social media on branding and marketing, showcasing their adaptability and understanding of current trends in the industry.
Contact Joie on Instagram: @JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.CallAMZ.com
Tuesday Sep 26, 2023
Tuesday Sep 26, 2023
In this episode of the Fearless Sellers, the Women of Amazon podcast, host Joie Roberts interviews Kim Shanahan, the founder of Gifts Fulfilled.
Kim shares the inspirational story behind her brand and its mission to employ individuals with disabilities. She discusses the problem she saw in the world and how she came up with the idea for her company.
Kim also talks about the challenges faced by individuals with disabilities when it comes to employment. This episode highlights the importance of innovation and finding unique solutions to solve problems.
Timestamps
[00:01:00] Mission to employ individuals with disabilities.
[00:06:29] Get Well gift baskets.
[00:08:21] Special needs employment success.
[00:12:48] Staying ahead of competition.
[00:17:00] Creating meaningful gifts.
[00:18:43] Company growth and employee ownership.
Guest Bio
Kim Shanahan is the founder of the successful brand Gifts Fulfilled. Her achievements include creating products on Amazon that help create jobs for people with disabilities and having a goal to grow the company large enough to become employee-owned.
Her ethos/philosophy is to prioritize the mission and passion behind her business, believing that the mission should be the driving force and that authenticity is important. She advises starting with one's passion and letting the products follow.
Contact Joie on Instagram: @JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.CallAMZ.com
Friday Sep 22, 2023
Friday Sep 22, 2023
In this episode of Fearless Sellers, the Women of Amazon podcast, Joie Roberts dives into the intricacies of the A9 algorithm and how it determines the search results on Amazon.
She explains that the algorithm considers various factors, including relevance, when displaying products to customers. Joie provides insights on optimizing listings with relevant keywords in product titles, descriptions, backend keywords, and bullet points.
Tune in to learn how to dominate page one of Amazon and increase your chances of success.
Timestamps
[00:00:50] Amazon's A9 algorithm.
[00:06:24] High quality images.
[00:09:04] Algorithm ranking on Amazon.
Contact Joie on Instagram: @JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.CallAMZ.com
Tuesday Sep 19, 2023
Tuesday Sep 19, 2023
In this episode of the Fearless Sellers podcast, Joie Roberts interviews Ben Robinson, an entrepreneur and co-founder of Keepmetrics.
They discuss the importance of bookkeeping for Amazon sellers and how it serves as the scoreboard of their business.
Ben shares essential tasks that sellers should do to improve their financial score and ultimately increase their bottom line.
They also touch on the discomfort around talking about money and the role of tax audits. Tune in to gain valuable insights on managing your finances as an Amazon seller.
Timestamps
[00:01:17] The scoreboard of your business.
[00:05:53] Keeping Books Clean for Business Exit.
[00:06:39] Importance of bookkeeping in business.
[00:10:10] Accrual vs. cash basis.
[00:14:09] FIFO method of accounting.
[00:18:39] Treating inventory with respect.
[00:21:02] Understanding financial statements.
[00:24:07] Tax planning complexities.
[00:27:17] Tax and legal considerations.
[00:30:39] Not having a plan.
[00:34:03] Tax audits and preparation.
[00:38:03] Audits and tax deductions.
[00:41:05] Trusting specialists in e-commerce.
Ben, the guest speaker in this podcast episode, is the co-founder and CEO of bookkeepers.com.
He has helped thousands of Bookkeeping Professionals to start, grow and transform their practices into true businesses.
Ben used his background as a CPA for small businesses to formulate a blueprint that helps our profession deliver more value to our clients and earn more money.
Ben was an air-traffic controller in the Air Force before graduating from the University of Central Arkansas.
He proudly supports Bookkeeping Professionals around the globe through a partnership with Charity Water.
Ben lives in Atlanta and has three grown children, all who work with him.
Contact Joie on Instagram: @JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.CallAMZ.com
Thursday Sep 14, 2023
Thursday Sep 14, 2023
In this episode of the Fearless Sellers, the Women of Amazon podcast, Joie Roberts explores the psychology behind being an Amazon seller and the challenges that come with it. She acknowledges the emotional roller coaster that sellers experience, from the highs of positive reviews and great sales to the lows of unexpected product returns and policy changes.
Joie shares her own experience with mismanaged inventory and the disappointment of failed product validation. She emphasizes the importance of embracing failure and learning from it, and encourages sellers to persevere through roadblocks and obstacles.
The key takeaway is that successful sellers differentiate themselves by not giving up when faced with challenges or lack of knowledge.
Timestamps
[00:02:25] Psychology and mindset of sellers.
[00:06:23] Resilience as an Amazon seller.
[00:09:21] Detaching emotionally from negative reviews.
Contact Joie on Instagram: @JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.CallAMZ.com
Fearless Sellers - The Women of Amazon
Join Joie Roberts as she has a conversation with the leading women entrepreneurs and leaders within the Amazon selling space. Joie as a successful seller herself brings a unique perspective to the questions she asks of these amazon women. Whether you are interested in Amazon FBA, selling on Amazon or any aspect of entrepreneurship you will be sure to find inspiration in these episodes.