Fearless Sellers - The Women of Amazon

Selling on Amazon is a massive opportunity but there is also a lot of complexity and things change quickly. Fearless Sellers podcast host, Joie Roberts brings you the leading voices in the Amazon FBA and E-commerce industry to share their stories and help you understand what is and is not working right now. Joie Roberts is a veteran entrepreneur and Amazon FBA Selling expert who most recently had a 7 figure exit for one of her Private Label Amazon brands. Come join Joie and her expert guests for the latest strategies, their stories, and some laughs along the way!

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Episodes

Tuesday May 21, 2024

In this episode of Fearless Sellers, the Women of Amazon podcast, host Joie Roberts and guest Jamie Davidson, a nine-figure seller on Amazon, discuss effective marketing strategies for Amazon businesses. They touch on the importance of optimizing Amazon listings with eye-catching images and compelling copy to attract and convert customers.
Tune in to learn about automating marketing efforts, repeating successful strategies, and staying ahead in the competitive Amazon marketplace.
 
Chapters
[00:03:33] Writing engaging Amazon listings.
[00:04:31] The power of AI in copywriting.
[00:09:01] Optimizing product images on Amazon.
[00:13:30] Product inserts design tips.
[00:15:53] Product inserts for customer bonding.
[00:20:28] Simplifying social media management.
[00:22:46] Personalized marketing strategies.
[00:26:46] Building a separate website.
[00:29:19] The power of landing pages.
[00:33:07] Mentorship and community in business.
 
Jamie Davidson is a seasoned entrepreneur and e-commerce expert with a wealth of experience in the world of Amazon selling. With a remarkable career spanning over a decade, Jamie has established himself as a trailblazer in the industry, achieving incredible success as a nine-figure seller. His impressive track record includes selling over $100 million worth of products on Amazon in a single year, a feat that places him among the elite group of top sellers on the platform.
With a passion for empowering sellers and a proven track record of achieving remarkable results, Jamie Davidson stands as a beacon of inspiration and knowledge in the Amazon selling community. His dedication to excellence, commitment to innovation, and unwavering belief in the power of automation make him a true leader in the field, shaping the future of e-commerce and paving the way for aspiring entrepreneurs to thrive in the competitive world of online retail.
 
Contact Joie on Instagram: @JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.CallAMZ.com

Tuesday Apr 30, 2024

On this episode of Fearless Sellers, host Joie Roberts chats with a fellow Amazon seller and coach, Aleksejs Leal about their experiences in the e-commerce world. They discuss the challenges and excitement of selling on Amazon, the balance between coaching and selling, and the importance of analyzing and researching products for success. Tune in to hear insights on finding and testing winning products for Amazon sales.
 
Chapters
[00:02:19] Analyzing and researching products.
[00:07:08] Price point and Amazon regulations.
[00:12:27] Standing out in competitive market.
[00:16:57] Developing a brand story.
[00:20:32] Inventory challenges in 2021.
[00:25:18] Pursuing freedom as an Amazon seller.
[00:08:14] Stay fearless.
 
Aleksejs Leal
Experienced Owner with a demonstrated history of working in the wellness and fitness industry. Skilled in Customer Service, Sales, Entrepreneurship, Management, and Leadership. Strong business development professional graduated from Florida International University. Expert in multi-channels e-commence sales, mostly Amazon.com and MercadoLibre.com
 
Contact Joie on Instagram: @JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.CallAMZ.com

Tuesday Apr 23, 2024

In this episode of Fearless Sellers, Erin Graybill, the founder of a renowned beauty brand, shares her journey from being a research student to building a successful beauty empire.
She discusses the challenges she faced, the importance of resilience, and the power of pushing past perfection to achieve greatness in the e-commerce world. Tune in to hear Erin's inspirational story of innovation and success in the beauty industry.
 
Chapters
[00:01:33] From economics student to beauty brand.
[00:04:23] Passion driving business decisions.
[00:09:29] Evolution of makeup brushes.
[00:12:00] Perfection versus progress.
[00:16:23] Taking on North America.
[00:21:19] The impact of Brexit.
[00:24:25] Resilience in entrepreneurship journey.
[00:26:58] Business Survival Strategies
[00:29:11] Winning award from Queen of England.
 
Erin Graybill is a visionary entrepreneur and beauty industry leader who has made a significant impact in the e-commerce world. With a background in economics and a passion for beauty products, Erin's journey from a research student to the founder of a successful beauty brand is nothing short of inspirational.
Erin's entrepreneurial journey began in 2014 when she decided to venture into the world of physical products business. Despite not having formal training, Erin's determination and passion led her to launch a recognized beauty brand that specializes in cruelty-free, sensitive skin-friendly makeup brushes. Through her brand, Niré Beauty, Erin has redefined the beauty industry by creating outstanding products that exceed customer expectations.
 
Contact Joie on Instagram: @JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.CallAMZ.com

Friday Apr 19, 2024

Join us on the Fearless Sellers podcast as we dive into the story of Melissa, the visionary founder of Nodpod. Discover how she emphasizes the importance of building a strong brand over worrying about patents and knockoffs. Melissa's journey from a simple idea to transforming the sleep industry showcases the power of creativity and perseverance in the competitive world of Amazon selling.
Tune in to be inspired by her insights, learn from her challenges, and celebrate the success of Nodpod, a brand dedicated to enhancing the well-being of customers worldwide.
 
Chapters
[00:00:33] Building a Strong Brand.
[00:06:19] Eureka moment.
[00:08:39] Deep touch pressure stimulation.
[00:13:07] Amazon marketplace for sellers.
[00:19:48] Standing out against big brands.
[00:22:51] Women supporting women entrepreneurs.
[00:26:54] Importance of Bad Reviews
[00:31:22] Addressing negative reviews for success.
[00:37:20] Patents and patent process.
[00:39:00] Building a brand.
[00:42:41] Healing power of art.
 
Melissa Bamberg is a visionary entrepreneur and the founder of Nodpod, a revolutionary brand in the sleep industry. With a passion for creativity and a relentless drive for success, Melissa has transformed the way we think about sleep and well-being. Her journey from a simple idea to a thriving business is a testament to her perseverance and dedication to making a difference in people's lives.
Melissa's entrepreneurial spirit was evident from a young age, always finding ways to innovate and create. Her journey to founding Nodpod began during a cross-country motor home trip with her family, where a simple moment of reaching for her sweatshirt sleeve sparked the idea for a strap-free sleep mask. This moment of inspiration led her to develop a product that not only blocks out light but also provides deep touch pressure stimulation for a better night's sleep.
As a female entrepreneur, Melissa has navigated the challenges of the business world with grace and determination. Her focus on building connections, learning from others, and staying true to her brand's values has been instrumental in her success. Melissa's approach to business is rooted in authenticity, empathy, and a genuine desire to make a positive impact on the world.
With a strong presence on Amazon and a growing community of supporters, Melissa continues to inspire others with her entrepreneurial journey. Her dedication to building a brand that prioritizes well-being, creativity, and community engagement sets her apart as a leader in the sleep industry. Melissa Bamberg's story is a testament to the power of passion, perseverance, and the belief that a brand can be a force for good in the world.
Contact Joie on Instagram:@JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.CallAMZ.com

Tuesday Apr 09, 2024

Olivia Starling, founder of Starlette Galleria, shares her inspiring journey from turning $300 of inventory into a thriving multi six-figure jewelry empire on the Fearless Sellers, the Women of Amazon podcast. She discusses balancing entrepreneurship with motherhood and leveraging authenticity and influencer partnerships to skyrocket her brand. Olivia's success story, starting with just the last $300 on a credit card, is a testament to perseverance and determination in e-commerce.
 
Chapters
[00:02:06] Starting a business with $300.
[00:07:08] Selling products through influencers.
[00:09:16] The power of "cha-ching" moments.
[00:14:27] Pinterest advertising strategy.
[00:17:30] Botox anecdotes and humor.
[00:20:47] Overcoming personal challenges in business.
[00:25:30] Challenges with cashflow.
[00:27:17] Business fire negotiation setback.
[00:32:22] Overcoming Business Challenges.
[00:36:12] Cash flow and business growth.
[00:42:45] Juggling multiple roles as a business owner.
[00:43:55] Juggling entrepreneurship and motherhood.
 
Olivia Starling is a remarkable entrepreneur who has defied the odds and built a thriving jewelry empire from the ground up. Starting with just $300 of inventory, Olivia turned her passion for business into a multi six-figure success story. As the founder of Starlette Galleria, Olivia has shown incredible resilience and determination in balancing the demands of entrepreneurship with the responsibilities of being a young mother.
Throughout her journey, Olivia has exemplified the power of authenticity and the value of building strong relationships with influencers. By leveraging influencer partnerships, Olivia skyrocketed her brand and created a loyal community of customers who resonate with her story and her products.
As a serial entrepreneur with a background in blue-collar values, Olivia brings a unique perspective to the world of e-commerce. Her frugality, work ethic, and dedication to her team set her apart as a leader who truly cares about the success of her business and the well-being of those around her.
 
Contact Joie on Instagram:@JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.CallAMZ.com

Tuesday Apr 02, 2024

In this episode of Fearless Sellers, the Women of Amazon podcast, host Joie Roberts interviews Lisa Kelly, founder of the Curly Life Company and AuBonacci brand. Lisa shares her journey from battling frizz to embracing her natural curls, which has sparked a global movement of self-love and empowerment.
They discuss how hair can impact confidence and the importance of silencing our inner critic on bad hair days. Tune in to be inspired by Lisa's passion, innovation, and the powerful community she has built, changing the beauty narrative one curl at a time.
 
Chapters
[00:01:47] Embracing natural curls and confidence.
[00:04:27] Pursuing entrepreneurial dreams.
[00:09:02] Tenacity and overcoming challenges.
[00:15:32] Feedback from the community.
[00:19:37] Handling negative feedback.
[00:24:42] Measuring success and satisfaction.
[00:30:44] The future of Curly Life.
[00:32:03] Focusing on top priorities.
[00:35:15] Stay fearless.
 
Lisa Kelly is a trailblazing entrepreneur who has transformed her life from battling frizz to embracing her natural curls, igniting a global movement of self-love and empowerment. With a background in corporate project management spanning over 15 years, Lisa's journey to founding the Curly Life Company and the AuBonacci brand is a testament to her tenacity and unwavering belief in her vision.
Despite facing challenges and setbacks, Lisa's determination to break free from the constraints of corporate life and pursue her passion for creating innovative hair care solutions has led to the successful launch of her products globally. Her commitment to authenticity and providing value to her community sets her apart as a leader in the curly hair industry.
Lisa's philosophy revolves around the idea of betting on oneself and not being held back by others' perceptions or limitations. She emphasizes the importance of staying true to one's vision, even in the face of adversity, and continuously striving for growth and success. Lisa's approach to building a brand and community is rooted in genuine connections, providing valuable information, and fostering a supportive environment for women to embrace their natural beauty.
As a guest speaker on the Fearless Sellers, the Women of Amazon podcast, Lisa shared her insights, experiences, and wisdom with the audience, inspiring others to pursue their entrepreneurial dreams and stay fearless in the face of challenges. Her story serves as a beacon of hope and empowerment for women looking to carve their path in the business world and make a meaningful impact.
Lisa Kelly's journey from corporate project manager to founder of the Curly Life Company exemplifies the power of resilience, passion, and unwavering belief in oneself. Her dedication to creating high-quality products, building a strong community, and embracing authenticity has positioned her as a visionary leader in the beauty industry, inspiring others to follow their dreams and stay fearless in their pursuit of success.
 
Contact Joie on Instagram:@JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.CallAMZ.com

Tuesday Mar 26, 2024

Join Joie Roberts on the Fearless Sellers, the Women of Amazon podcast as she welcomes Emily Baker, the mastermind behind the Crazy Flippin' Mom brand. Emily shares her journey from a weight loss transformation to building a seven-figure business empire through online sales.
Discover valuable insights into navigating Amazon and Walmart marketplaces as Emily inspires with her innovative strategies. Tune in to learn how to turn your venture into a profitable success with Crazy Flippin' Mom.
 
Chapters
[00:00:44] From PoshMark to Amazon journey.
[00:04:12] Thrifting and reselling for profit.
[00:08:59] Rediscovering identity in motherhood.
[00:14:32] Retail arbitrage for beginners.
[00:20:05] Selling on Walmart vs. Amazon
[00:23:44] Challenges of selling beauty products.
[00:27:24] Taking calculated risks in business.
[00:30:23] Learning from Mistakes in Business.
[00:33:12] Supporting others in business.
[00:36:58] Embracing mistakes in business.
 
Emily Baker is a remarkable entrepreneur and online sales expert who has made a significant impact in the world of e-commerce. With a background in reselling and a keen eye for profitable opportunities, Emily has built a successful business empire from the ground up. Her journey began with a weight loss transformation that led her to revamp her closet and delve into the world of reselling on platforms like Poshmark.
Through her innovative strategies and relentless pursuit of financial freedom, Emily turned her side hustle into a seven-figure business. Her ability to navigate the complexities of selling on Amazon and Walmart has set her apart as a leader in the industry. Emily's success is a testament to her dedication, resilience, and unwavering commitment to excellence.
As a seasoned seller with over six years of experience, Emily has honed her skills in retail and online arbitrage, specializing in high-margin products like groceries and seasonal items. Her approach to reselling emphasizes the importance of smart buying decisions, strategic pricing, and continuous learning. Emily's philosophy revolves around embracing mistakes as opportunities for growth and pushing oneself beyond comfort zones to achieve success.
In addition to her thriving business, Emily is a passionate advocate for women in e-commerce and actively participates in networking events and communities to uplift and empower fellow sellers. Her willingness to share her knowledge, experiences, and insights with others reflects her belief in the power of collaboration and community support.
Emily's journey from a stay-at-home mom to a successful entrepreneur is a testament to her resilience, determination, and entrepreneurial spirit. Her ability to adapt to changing market dynamics, learn from mistakes, and continuously evolve her business strategies sets her apart as a trailblazer in the world of online sales. Emily's ethos of perseverance, continuous learning, and community engagement serves as an inspiration to aspiring entrepreneurs looking to make their mark in the e-commerce industry.
 
Contact Joie on Instagram:@JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.CallAMZ.com

Tuesday Mar 19, 2024

In this conversation, Joie Roberts and Jamie Davidson discuss the importance of finding the right product to sell on Amazon. They emphasize that getting the product right makes everything else easier in the selling process. They highlight the significance of ordering samples and conducting product validation to ensure quality. The conversation also covers the importance of understanding keywords and search volume to identify keyword opportunities.
They stress the need to take time in choosing the right product and consider factors such as margin and packaging aesthetics. The conversation concludes with an invitation to join a four-day product challenge to learn more about finding the right product to sell on Amazon.
 
Takeaways
Finding the right product to sell on Amazon makes the selling process easier.
Ordering samples and conducting product validation are crucial steps in ensuring product quality.
Understanding keywords and search volume helps identify keyword opportunities.
Taking time to choose the right product and considering factors like margin and packaging aesthetics are important for success.
 
Chapters
00:00 Introduction
00:39 The Importance of Getting the Right Product
02:46 Understanding Keywords and Search Volume
04:13 Finding Keyword Opportunities
07:03 Taking Your Time to Choose the Right Product
08:09 The Importance of Margin
11:52 Margin Strategies
19:22 Considering Exit Strategy
21:04 Marketing and Influencers
23:45 The Four-Day Product Challenge
24:46 Finding the Right Product for You
 
Product Selection Challenge: https://amzinsiders.org/challenge
Contact Jamie on Instagram: jamiedavidson.official
Contact Joie on Instagram:@JoieRoberts.official
 
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.CallAMZ.com

Tuesday Mar 12, 2024

On this episode of the Fearless Sellers Podcast, host Joie Roberts speaks with Cara Sayer, an inventor and Amazon seller based in London. Cara shares her journey of creating a product she believed in and the importance of both positive and negative feedback from customers.
Despite not being a "baby person," Cara discusses her experience as a mother of a teenager while still selling baby products. Tune in to hear Cara's inspiring story of resilience and passion for her business.
 
Chapters
[00:02:39] Solving baby sleep problems.
[00:04:55] Motherhood and stroller solutions.
[00:09:41] Volcanic eruption affecting business.
[00:12:41] Running a business from home.
[00:15:20] Award-winning brand creation.
[00:17:25] Learning and competition mindset.
[00:21:08] Product optimization on Amazon.
[00:24:09] Customer service for sleep-deprived moms.
[00:28:47] Starting an Amazon business.
[00:30:22] Running a profitable business.
[00:35:27] FBA and FBM strategies.
[00:36:49] Don't give up on dreams.
[00:41:39] Pricing strategies for small businesses.
[00:44:15] Importance of customer service.
 
Cara Sayer is a remarkable inventor, Amazon seller, and entrepreneur based in London. Her journey began in 2007 when she encountered a problem as a sleep-deprived mom trying to get her baby to sleep while out and about. This experience led her to invent a revolutionary product called Snooze Shade, a portable blackout blind for strollers.
Cara's dedication to her product and her customers is evident in her ethos of providing practical solutions to real-life problems faced by parents. She believes in the importance of building a strong brand that not only offers quality products but also exceptional customer service. Cara's commitment to helping parents and improving their lives has been the driving force behind her success.
Over the years, Cara has grown Snooze Shade into a global brand, winning over 80 awards for her innovative product. Despite facing challenges such as the volcanic eruption in Iceland and the impact of COVID-19 on sales, Cara's resilience and belief in her product have kept her going. She emphasizes the importance of staying true to one's passion and not giving up, even when faced with obstacles.
Cara's approach to business is rooted in practicality and a deep understanding of her customers' needs. She advises aspiring entrepreneurs to choose products they are passionate about and to focus on providing value rather than competing solely on price. Her willingness to learn, adapt, and test new strategies has been key to her continued success in the competitive world of Amazon selling.
As a speaker, Cara's insights and experiences serve as inspiration for others looking to start their own businesses. Her philosophy of continuous learning, customer-centric approach, and willingness to take risks have set her apart in the industry. Cara's story is a testament to the power of perseverance, innovation, and a genuine desire to make a difference in the lives of others.
 
Contact Joie on Instagram:@JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.CallAMZ.com

Friday Mar 08, 2024

In this conversation, Joie Roberts and Jamie Davidson discuss the common traits and strategies of successful members in the AMZ Insiders coaching program. They emphasize the importance of resilience, adaptability, and taking action. They also highlight the value of discipline and doing what needs to be done, even when motivation is lacking.
The conversation emphasizes the need for continuous learning and seeking help from mentors and coaches. The AMZ Insiders program is described as a supportive community that helps members navigate the challenges of selling on Amazon. The conversation concludes by highlighting the massive opportunity in the e-commerce industry.
 
Takeaways
Resilience and adaptability are key traits for success in the Amazon FBA business.
Taking action and being disciplined are crucial for achieving goals.
Flurries of activity can help build momentum and increase chances of success.
Motivation is overrated; discipline is more important for long-term success.
Asking for help and being brave enough to admit you don't have all the answers is essential.
Investing in yourself and seeking the right support can accelerate your success in e-commerce.
 
Chapters
00:00 Introduction
00:45 Common Traits of Successful Members
03:45 Taking Action and Being Disciplined
05:09 Flurries of Activity
06:33 Doing What You Don't Want to Do
07:26 Motivation vs Discipline
09:01 Asking for Help and Being Brave
10:32 Investing in Yourself
11:31 Utilizing Existing Skills
12:55 Taking Feedback and Making it Your Own
13:02 AMZ Insiders Program
14:41 The Opportunity in E-commerce
 
Contact Joie on Instagram:@JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.CallAMZ.com

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Fearless Sellers - The Women of Amazon

Join Joie Roberts as she has a conversation with the leading women entrepreneurs and leaders within the Amazon selling space.  Joie as a successful seller herself brings a unique perspective to the questions she asks of these amazon women.  Whether you are interested in Amazon FBA, selling on Amazon or any aspect of entrepreneurship you will be sure to find inspiration in these episodes.

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