Fearless Sellers - The Women of Amazon

Selling on Amazon is a massive opportunity but there is also a lot of complexity and things change quickly. Fearless Sellers podcast host, Joie Roberts brings you the leading voices in the Amazon FBA and E-commerce industry to share their stories and help you understand what is and is not working right now. Joie Roberts is a veteran entrepreneur and Amazon FBA Selling expert who most recently had a 7 figure exit for one of her Private Label Amazon brands. Come join Joie and her expert guests for the latest strategies, their stories, and some laughs along the way!

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Episodes

Tuesday Feb 20, 2024

In this episode, branding expert Kitty Lai shares her insights on creating a brand identity and designing packaging for Amazon sellers. She emphasizes the importance of research and avoiding trends in order to stand out in a crowded marketplace. Kitty also discusses the role of color in design and the impact it has on consumer perception. She provides tips for creating effective listing photos and packaging, and highlights the value of sustainability in branding.
Kitty advises sellers to regularly audit their brand and make necessary tweaks to stay relevant. Overall, she encourages sellers to invest in their brand and create a cohesive and memorable customer experience.
 
Chapters
00:00 Introduction and Background
02:02 Approach to Creating a Brand Identity
03:03 The Importance of Color in Design
05:03 Designing for Listing Photos and Packaging
08:02 The Use of 3D Images in Amazon Listings
09:08 The Importance of Packaging Design
12:30 Common Pitfalls in Collaborating with Amazon Brands
13:12 The Role of Testing in Design Decision-Making
15:19 Transitioning to a New Brand Identity
18:07 Branding Updates and Tweaks
20:50 Refreshing a Product's Brand
22:39 Using Pinterest for Research and Trends
24:04 The Future of Branding and Packaging
25:19 The Importance of Sustainability in Packaging
29:30 Advice for Amazon Sellers
30:31 Conclusion
 
Contact Joie on Instagram:@JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.CallAMZ.com

Friday Feb 16, 2024

In this episode, Joie Roberts shares her ultimate productivity hacks for busy individuals. She starts by recommending the use of grocery delivery services to save time and money. Next, she discusses the importance of organizing your to-do list and prioritizing tasks based on importance. Joie also emphasizes the value of intentional multitasking and the need for regular downtime to prevent burnout.
She provides strategies for managing personal issues and suggests limiting phone scrolling to focus on meaningful connections. Finally, Joie highlights the power of hugs in boosting the immune system and concludes with a reminder to prioritize what truly matters in life.
 
Takeaways
Use grocery delivery services to save time and money.
Organize your to-do list and prioritize tasks based on importance.
Practice intentional multitasking for tasks that don't require undivided attention.
Schedule regular downtime to prevent burnout and prioritize self-care.
Set aside time outside of work to address personal issues.
Limit phone scrolling and prioritize meaningful connections.
Hugs have physical and emotional benefits, including boosting the immune system.
Prioritize what truly matters in life and focus on living a quality life.
 
Chapters
00:00 Introduction and Grocery Shopping Hack
02:24 Organizing Your To-Do List
03:44 Intentional Multitasking
05:08 The Importance of Downtime
06:30 Managing Personal Issues
08:28 Limiting Phone Scrolling
09:55 The Power of Hugs
 
This episode is sponsored by Clarity6.ai, a one-stop place for all your marketing needs.
 
Contact Joie on Instagram:@JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.CallAMZ.com

Tuesday Feb 13, 2024

In this episode, Mike Abramowitz shares his journey from selling Cutco knives to leading community-driven initiatives like PB&J for Tampa Bay. He emphasizes the importance of linking products to a cause that matters to both the seller and the customer.
Mike also discusses the power of delegating low-value tasks and investing in personal growth. He highlights the significance of building a supportive community, especially for dads, and talks about helping high earners reclaim their time.
Takeaways
Linking products to a cause that matters to customers can create a deeper connection and increase sales.
Delegating low-value tasks allows business owners to focus on high-value activities and reclaim their time.
Investing in personal growth and surrounding yourself with a supportive community can lead to personal and professional success.
Understanding the value of your time and setting boundaries can help achieve a better work-life balance.
Chapters
00:00 Introduction and Background
01:14 Linking Products to a Cause
03:27 Starting in Sales and Selling Cutco Knives
08:06 The PB&J Tampa Bay Initiative
10:11 Building Teams and Delegating Tasks
11:54 Balancing Work and Family
18:09 Putting a Price on Time
20:21 Offloading Low-Value Tasks
23:57 Reflecting on Achievements
27:23 The Importance of Community for Dads
30:37 Helping High Earners Reclaim Time
39:19 Living the Mission
 
Book your 90 day delegation plan session: betterthanrich.com/90dayplan 
Front Row Dads: https://frontrowdads.com/
 
Contact Joie on Instagram:@JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at
www.CallAMZ.com

Friday Feb 09, 2024

In this episode, Joie Roberts and Jamie Davidson discuss their predictions for Amazon sellers in 2024. They emphasize the importance of building a brand and owning the customer, as well as the opportunity to sell on TikTok Shop while still utilizing Amazon's fulfillment services. They also highlight the growing influence of influencers and the convergence of social media and e-commerce.
Additionally, they discuss the role of AI, particularly Chat GPT, in automating customer service and enhancing the Amazon selling experience. Overall, they encourage sellers to take advantage of these trends and tools to accelerate their success on Amazon.
 
Takeaways
Building a brand and owning the customer are key strategies for Amazon sellers in 2024.
Selling on TikTok Shop while utilizing Amazon's fulfillment services can provide new opportunities for sellers.
Influencers and social commerce are becoming increasingly important in the Amazon selling landscape.
AI tools like Chat GPT can automate customer service and enhance the selling experience on Amazon.
 
Chapters
00:00 Introduction and Sponsor
00:30 2024 Predictions: Importance of Building a Brand
01:57 2024 Predictions: Owning the Customer
03:22 2024 Predictions: Selling on TikTok Shop
05:38 2024 Predictions: Influencers and Social Commerce
09:37 2024 Predictions: AI and Chat GPT
14:59 Conclusion and Call to Action
 
This episode is sponsored by Clarity6.ai, a one-stop place for all your marketing needs.
Contact Joie on Instagram:@JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at
www.AMZFearless.com

Tuesday Feb 06, 2024

In this episode, Krystsina shares her journey from starting with just $200 to building five successful Amazon businesses. She emphasizes the importance of resilience and perseverance in the face of challenges. Krystsina discusses the decision to pursue her first product on Amazon and the motivation to create high-quality products.
She also shares her strategies for dealing with competition and maintaining a strong brand presence. Krystsina highlights the role of Amazon in providing opportunities for growth and learning. She encourages aspiring entrepreneurs to start small, utilize free resources, and overcome fear to achieve success on Amazon.
 
Chapters
00:00 Introduction and Background
03:01 Starting the First Product on Amazon
09:13 Dealing with Competition and Price Wars
10:27 Building a Brand in the Medical Compression Hosiery Niche
12:06 Overcoming Challenges and Maintaining Quality
16:05 Finding Strength in Difficult Times
21:11 Persevering Through Challenges and Failures
22:19 The Longevity of Selling on Amazon
24:23 Managing Multiple Brands and Outsourcing
28:02 Deciding to Start a New Brand
31:18 Overcoming Fear and Taking Action
34:46 Advice for Entrepreneurs and Amazon Sellers
40:49 Closing Remarks
 
Contact Joie on Instagram:@JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.CallAMZ.com

Friday Feb 02, 2024

In this episode, Joie Roberts opens up about her personal struggles and shares her thoughts on finding strength and support during difficult times. She discusses the power of women's events and the importance of listening and cheering on overwhelmed new moms.
Joie also reflects on her own experience with infertility and how it shaped her perspective on motherhood. She concludes by emphasizing the value of embracing hardships and finding beauty in the tears.
 
Takeaways
Women's events can be incredibly empowering and uplifting, providing a supportive space for open discussions and goal-setting. When someone is overwhelmed, especially a new mom, it is important to listen deeply and offer encouragement rather than dismissing their feelings.
Infertility can be a challenging and emotional journey, but finding strength and support can help navigate the difficulties. Embracing hardships and allowing oneself to experience and process emotions can lead to a deeper appreciation for the joys in life.
 
Chapters
00:00 Introduction and Personal Update
01:29 The Power of Women's Events
02:24 Supporting Overwhelmed New Moms
03:51 Dealing with Infertility
06:17 Finding Strength in Hard Times
07:00 Leaning into the Suck
09:00  Embracing Challenges
10:00 Being Grateful and Building Confidence
11:26 Finding Happiness Within
13:26 Showing Up for Others
14:56 Gratitude and Being a Great Human
 
Joie’s Infertility Book: https://a.co/d/9nN7vcs
Contact Joie on Instagram:@JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.CallAMZ.com

Tuesday Jan 30, 2024

In this episode of the Fearless Sellers Podcast, host Joie Roberts interviews Robb, the mastermind behind 17 successful Amazon brands. They discuss Robb's journey from launching his first product to flipping businesses for impressive profits.
He delve into the secrets of building and selling lucrative Amazon businesses, as well as the strategies that turned a simple dog product into a top seller. Robb shares his experience of transitioning from a corporate job to becoming an entrepreneur and provides valuable insights into e-commerce and private labeling.
Tune in to discover how to design your life on your own terms and build a successful Amazon business.
 
Timestamps
00:00 Introduction and Background
01:10 Starting the Journey and First Product
03:19 The Importance of Taking Action and Learning from Mistakes
06:05 Scoring Product Opportunities and Factors to Consider
09:36 The Pitfalls of Having Too Many Brands
10:58 The Value of Networking and Collaboration
12:50 The Concept of 'Who Not How'
17:34 Lessons from Failed Brands
22:43 Proud Moments and Milestones
28:26 Involvement in Amazon's Voice of the Seller Program
31:43 Excitement for the Future of Amazon and E-commerce
36:10 Designing a Life as an Entrepreneur
37:51 Supporting Women Entrepreneurs
10:15 Building Trust and Rapport
20:45 Active Listening and Empathy
30:10 Conflict Resolution and Difficult Conversations
 
Robb Green, an experienced Amazon seller, shares his journey and insights into building successful brands on the platform. He emphasizes the importance of taking action, learning from mistakes, and scoring product opportunities. Rob also discusses the challenges of managing multiple brands and the value of networking and collaboration.
He highlights the concept of 'Who Not How' and the benefits of finding experts to work with. Rob shares proud moments and milestones in his entrepreneurial journey and discusses his involvement in Amazon's Voice of the Seller program. He concludes by expressing excitement for the future of Amazon and e-commerce and encourages women entrepreneurs to receive more support.
In this conversation, Robb Green discusses the importance of effective communication and provides strategies for building trust, active listening, and resolving conflicts. The conversation emphasizes the significance of empathy and understanding in fostering positive relationships. The host and guest conclude by highlighting the value of fearless communication.
 
Shulex: https://join.shulex.com/155.html
Book Recommendation: https://amzn.to/3UliZIk
 
Contact Joie on Instagram:@JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.CallAMZ.com

Friday Jan 26, 2024

In this episode of Fearless Fridays, host and managing partner at AMZ Insiders, Jamie Davidson, discusses global expansion on Amazon with his business partner. They delve into the decision-making process behind launching products in different countries and the importance of having a global expansion plan.
Jamie shares his experiences of launching products globally and highlights the opportunities available beyond the US market. Tune in to learn more about expanding your business internationally on Amazon.
 
This episode is sponsored by Clarity6.ai, a one-stop place for all your marketing needs.
Register for our upcoming 10X your sales FREE live event here at www.Clarity6Live.com
 
Timestamps
[00:02:02] Global expansion plan for products.
[00:06:39] The importance of runway.
[00:08:31] Retail and packaging considerations.
[00:12:18] Expanding into retail.
[00:16:27] Selling on Amazon strategies.
 
 
Contact Joie on Instagram:@JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.CallAMZ.com

Tuesday Jan 23, 2024

In this episode, we dive into the world of Amazon selling with Afolabi Oyerokun, a seasoned expert with over 20 years of selling experience. Afolabi shares his secrets to transforming seven-figure Amazon brands through sourcing and negotiation.
He recounts a story of one of his first successful negotiations, highlighting the importance of building relationships with suppliers.
Tune in to learn how to make money in the competitive world of Amazon selling.
 
Timestamps
[00:03:26] China zero interest line of credit.
[00:06:43] Profitability strategies in buying.
[00:11:09] Tariff strategies for Amazon sellers.
[00:18:10] Taking care of suppliers.
[00:22:03] Spotting errors during product development.
[00:26:47] Mold on products.
[00:32:26] Selling the same product in multiple categories.
[00:36:15] Resonating with the audience.
 
Afolabi Oyerokun's expertise in Amazon selling is truly remarkable. His approach to product innovation, negotiation, and relationship building, combined with his deep understanding of logistics and tariffs, makes him a valuable asset to any Amazon seller.
His strategies and advice are not only insightful but also actionable, providing listeners with the tools they need to succeed in the competitive world of Amazon selling.
 
Learn more about Korean sourcing: Kita.com
Get the most accurate tariff classification: TariffTerminator.com
 
Contact Joie on Instagram:@JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.CallAMZ.com

Friday Jan 19, 2024

In this episode of Fearless Sellers, host Joie Roberts is joined by Jamie Davidson to discuss the challenges and solutions of building a nine-figure Amazon brand.
They delve into the topic of launching products on Amazon and how to select the right ones while managing competition.
Jamie shares insights from his experience of launching over 3,000 products in his brands, including the success story of cell phone cases.
Tune in to gain valuable tips for boosting your sales on Amazon. This episode is sponsored by Clarity6.ai, a one-stop place for all your marketing needs.
Register for our upcoming 10X your sales FREE live event here at www.Clarity6Live.com
 
Timestamps
[00:02:08] Selecting new products on Amazon.
[00:05:03] Focusing on one category.
[00:09:34-00:09:44] Building and maintaining teams.
[00:12:44] Pulling in Amazon customer data.
 
Contact Joie on Instagram:@JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.CallAMZ.com

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Fearless Sellers - The Women of Amazon

Join Joie Roberts as she has a conversation with the leading women entrepreneurs and leaders within the Amazon selling space.  Joie as a successful seller herself brings a unique perspective to the questions she asks of these amazon women.  Whether you are interested in Amazon FBA, selling on Amazon or any aspect of entrepreneurship you will be sure to find inspiration in these episodes.

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