Fearless Sellers - The Women of Amazon

#52 Product Idea Validation for Amazon FBA Sellers with Izabella Ritz

In this episode of the Fearless Sellers, the Women of Amazon podcast, host Joie Roberts interviews Isabella Ritz, founder of Ritz Momentum, about creating effective product listings on Amazon.
Ritz emphasizes the importance of using bullet points to convey information about products, particularly for items with higher price points. She also shares her personal story and the role of positive energy in achieving success.
[00:00:30] Creating effective bullet points.
[00:08:21] Competitor analysis and strategy.
[00:13:30] Fixing marketing on Amazon.
[00:17:35] Creating ABC content.
[00:20:16] Influencer marketing on Amazon.
[00:25:48] Knowing when to stop selling.
[00:32:54] Quick fixes vs. full view.
[00:36:45] A/B testing on Amazon.
[00:40:20] Selling on Amazon strategy.
Contact Joie on Instagram: @JoieRoberts.official
Interested in building your own Amazon business in partnership with 7 and 8 figure Amazon Sellers?
If so, apply for your free consultation with Joie Roberts and the AMZ Insiders' team of experts here => www.amzinsiders.org/apply?sl=fp

#51 Staying in Business in a Bad Economy: 4 Tips for Success

In this episode of the Fearless Sellers podcast, Joie Roberts shares four tips for staying in business during a bad economy.
The first tip is to evaluate your marketing and messaging strategies and adjust them to resonate with your customers' fears and needs.
She gives an example of a kitchen brand shifting their messaging to focus on budget-friendly meals and offers ideas like starting a blog series or social media campaign.
Joie also emphasizes the importance of connecting with your audience through platforms like social media and blogging.
Tune in to learn more about how to navigate tough economic times as a business owner.
[00:02:13] Be a good listener.
[00:07:25] Building partnerships and collaborations.
[00:08:39] Collecting customer details soon.
Contact Joie on Instagram: @JoieRoberts.official
 
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.AMZInsiders.org/apply?sl=fp 

#50 Revolutionizing Amazon: The Visionary Entrepreneur Who Raised $66M - Justin Cobb

Interested in building your own Amazon business in partnership with 7 and 8-figure Amazon Sellers?
If so, apply for your free consultation with Joie Roberts and the AMZ Insiders' team of experts here => www.amzinsiders.org/apply?sl=fp 
In this episode of the Fearless Sellers podcast, host Joie Roberts interviews Justin Cobb, the CEO, and founder of Carbon 6, known as the SaaS aggregator in the Amazon selling space.
They discuss the importance of driving your business and finding efficiencies to create a successful exit.
Justin shares his background and how his drive to think big comes from facing challenges and growing up in a small town. Tune in to be inspired to think bigger in your own entrepreneurial journey.
[00:01:30] Thinking bigger and finding inspiration.
[00:07:03] Demystifying Amazon's success.
[00:11:09] Efficiency in product modification.
[00:15:06] Ownership mentality and success.
[00:26:03] The importance of fear.
[00:32:10] Sports-minded coupon sales job.
[00:36:00] Thinking bigger and building businesses.
[00:42:06] Charity fundraising and giving back.
[00:46:38] Living life without regrets.
Justin Cobb is the CEO and founder of Carbon 6, a SaaS aggregator in the Amazon selling space. He has achieved success by continuously driving his business and finding efficiencies to create a successful exit strategy. Justin's philosophy revolves around thinking big, which is influenced by his childhood experiences and the mentors who encouraged him to take risks.
To learn more about Justin's company Carbon 6 and their services, visit www.carbon6.io.
Contact Joie on Instagram: @JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.amzinsiders.org/apply?sl=fp 

#49 Avoid ‘Me Too’ Products on AmazonFBA - 15 Minutes of Fearless

Interested in building your own Amazon business in partnership with 7 and 8-figure Amazon Sellers?
If so, apply for your free consultation with Joie Roberts and the AMZ Insiders' team of experts here => www.amzinsiders.org/apply?sl=fp  
In this episode of the Fearless Sellers, the Women of Amazon podcast, host Joie Roberts discusses the reasons why selling "Me Too" products on Amazon is not a good idea. "Me Too" products are replicas or imitations of successful products already on the market.
Joie explains that while these products may seem like an easy way to make money, they lack innovation and value. Instead, she offers five innovative ways to improve and differentiate any product, allowing sellers to stand out and dominate the marketplace.
Tune in to learn how to be a successful Amazon seller without resorting to "Me Too" products.
For valuable insights and resources to boost your Amazon business, visit www.amzproductspotter.com.
This website provides powerful tools for product research, helping you discover untapped opportunities and find unique product ideas.
[00:00:53] Me Too products gaining popularity.
[00:05:56] Modifying an existing product.
[00:09:13] Creating an app for products.
[00:12:26] Fearless Sellers, the Women of Amazon.
Contact Joie on Instagram: @JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.amzinsiders.org/apply?sl=fp 

#48 Prime Power: Gracey Ryback Shares Her Top Amazon Influencer Secrets

In this episode of the Fearless Sellers, Joie Roberts interviews Gracey Ryback, a successful Amazon influencer with over one million followers on TikTok. Gracey shares her experience of having her TikTok account banned and the emotional toll it took on her.
They then dive into a discussion about the Amazon influencer program, explaining how it is a part of the original Amazon associates program and how it has evolved with the rise of social media.
Tune in to learn more about Gracey's journey and the ins and outs of the Amazon influencer program.
[00:05:05] Benefits of influencer marketing.
[00:08:24] Working with micro influencers.
[00:11:46] Finding influencers on social media.
[00:15:44] Media kits and sponsorship packages.
[00:19:13] Paying taxes on free products.
[00:23:09] Commission-based influencer deals.
[00:26:11] Brand ambassadors and influencers.
[00:31:49] TikTok as a consumer.
[00:35:13] Helping friends become influencers.
[00:37:44] Insurance for your Instagram.
[00:41:01] Amazon influencer program rules.
Gracey Ryback is a successful influencer on TikTok with over one million followers. She is part of the Amazon influencer program and has made a significant impact on the Amazon influencer world.
Gracey's philosophy is centered around the benefits of influencer marketing for Amazon sellers, the importance of finding influencers on social media, the challenges of content creation, the need for consistency in influencer marketing, the tiered levels offered by Amazon Live, the transition from creator to influencer, the necessity of social media insurance, and the importance of taking risks and embracing learning.
For more money-saving inspiration, check out her TikTok account: https://www.tiktok.com/@dealcheats. They share incredible deals and discounts that you won't want to miss!
Contact Joie on Instagram: @JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.AMZInsiders.org/apply?sl=fp 

#47 Chelsea Cohen Saving Money on Amazon Fulfillment Fees: Tips and Tricks - 15 Minute of Fearless

Saving Money on Amazon Fulfillment Fees: Tips and Tricks
Interested in building your own Amazon business in partnership with 7 and 8 figure Amazon Sellers?
If so, apply for your free consultation with Joie Roberts and the AMZ Insiders' team of experts here => www.AMZInsiders.org/apply?sl=fp
In this episode of Fearless Sellers, host Joie Roberts is joined by guest Chelsea Cohen to discuss how Amazon sellers can save money on fulfillment fees and resizing. They dive into the importance of inventory management and how the size of your products can impact your success as a seller.
Chelsea shares specific examples of packaging strategies that can help reduce fees, including vacuum sealing and different packaging options.
They also highlight the importance of accessing the fee preview report in Seller Central to understand the current fees and dimensions associated with your products.
Tune in for valuable tips on optimizing your fulfillment process and saving money as an Amazon seller.
[00:02:25] Requesting remeasurement for savings.
[00:05:09] Reducing fulfillment fees.
[00:09:10] Aged inventory surcharge.
[00:12:03] This packaging tip will provide you more added profit than just about anything
Chelsea Cohen is a successful entrepreneur and inventor. She has made a name for herself in the world of e-commerce by selling on Amazon and inventing SoStock, a platform designed to help people manage their inventory acquired by Carbon6.
Chelsea has been actively involved in the industry since 2014 and has achieved great success with her innovative solutions.
Her dedication to helping others and her passion for entrepreneurship have established her as a respected figure in the field. Through her career, achievements, and credentials, Chelsea Cohen has proven herself to be a true leader and an inspiration to aspiring entrepreneurs.
Contact Joie on Instagram: @JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.AMZInsiders.org/apply?sl=fp

#46 Profits Unleashed: $25M in Sales, Bookkeeping & Hiring

Interested in building your own Amazon business in partnership with 7 and 8 figure Amazon Sellers?
If so, apply for your free consultation with Joie Roberts and the AMZ Insiders' team of experts here => www.amzinsiders.org/apply?sl=fp
In this episode of the Fearless Sellers podcast, host Joie Roberts speaks with Nathan Hirsch, founder of EcomBalance, about the importance of bookkeeping and tracking profits and losses in Amazon businesses. Nathan shares his experience of selling $25 million on Amazon from 2008 to 2015 and emphasizes the significance of focusing on the unsexy parts of business, such as hiring and bookkeeping. He also mentions the struggles entrepreneurs face in reading balance sheets and cash flow reports.
[00:01:20] Importance of bookkeeping.
[00:03:40] E-commerce bookkeeping is hard.
[00:06:51] Selling clothes on Amazon.
[00:07:03] Financial transparency in business.
[00:10:43] Outsourcing finance for businesses.
[00:14:09] E-commerce baby product business.
[00:18:13] Finding Virtual Assistants.
[00:23:32] Starting Outsource School.
[00:26:57] VA hiring process.
[00:28:03] Bookkeeping for e-commerce sellers.
Contact Joie on Instagram: @JoieRoberts.official
Interested in building your own Amazon business in partnership with 7 and 8 figure Amazon Sellers?
If so, apply for your free consultation with Joie Roberts and the AMZ Insiders' team of experts here => www.amzinsiders.org/apply?sl=fp
 

#45 Newest AI Tools for Amazon Sellers - 15 Minutes of Fearless

Interested in building your own Amazon business in partnership with 7 and 8-figure Amazon Sellers?
If so, apply for your free consultation with Joie Roberts and the AMZ Insiders' team of experts here =>  www.amzinsiders.org/apply?sl=fp
In this episode of Fearless Sellers, Joie Roberts and Jamie Davidson discuss the importance of artificial intelligence (AI) in e-commerce businesses, particularly for those looking to sell or exit their business. They emphasize the need to stay on top of AI and industry trends, and how it can increase the valuation of your business. The hosts clarify that while the term AI can mean different things to different people, they will focus on how it applies specifically to Amazon and e-commerce. They also note that while the concept of AI has been around for years, it has become increasingly prevalent and real in recent times.
[00:01:15] The role of AI in e-commerce.
[00:03:56] AI and brand valuation.
[00:08:00] AI technology impacting every industry.
[00:11:51] Importance of investing in AI.
[00:14:39] Selling your business faster.
Contact Joie on Instagram: @JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.amzinsiders.org/apply?sl=fp

#44 Meet Me at Ecom Summit - 5 Minutes of Fearless

Special Offer for Listeners: Visit https://ecomsummit.com/home?am_id=joie595 and use the code JOIE100OFF to receive a special discount when you sign up.
In this episode of the Fearless Sellers podcast, Joie Roberts and Jamie Davidson discuss the upcoming Ecom Summit event in Chicago. They dive into the workshop-style learning opportunities that set this event apart, emphasizing the chance to work closely with mentors and make real progress in building your own Amazon business. Joie and Jamie will be presenters at the event, and they express their excitement about engaging with participants and sharing their expertise. They also mention the high caliber of speakers who will contribute to this immersive workshop format. To learn more about the Ecom Summit and its exciting offerings for Amazon sellers, tune in now!
[00:01:21] Workshop-style learning opportunities.
[00:04:33] A really cool event.
Contact Joie on Instagram: @JoieRoberts.official
Interested in building your own Amazon business in partnership with 7 and 8 figure Amazon Sellers?
If so, apply for your free consultation with Joie Roberts and the AMZ Insiders' team of experts here => www.amzinsiders.org/apply?sl=fp

#43 Social Media Mastery: Game-Changing Hacks for Amazon Sellers

Interested in building your own Amazon business in partnership with 7 and 8 figure Amazon Sellers?
If so, apply for your free consultation with Joie Roberts and the AMZ Insiders' team of experts here => www.amzinsiders.org/apply?sl=fp
In this episode of the Fearless Sellers podcast, host Joie Roberts interviews Cassandra Craven, the face of Helium 10 and the first woman to represent the brand. They discuss the power of real-time video content on platforms like Instagram and TikTok, and offer tips for introverted Amazon brand owners who may struggle with social media. They also discuss the challenges of being an introvert in extrovert roles like television, film, and advertising.
[00:03:21] Tips for introverted Amazon sellers.
[00:07:55] Social media plan importance.
[00:14:23] Building community for brands.
[00:17:38] Going viral on TikTok.
[00:20:26] Algorithm hacks for Instagram.
[00:23:29] Embracing Social Media for Brands.
[00:29:50] Growing a community.
[00:30:29] Authenticity in e-commerce communities.
[00:43:44] Developing a content calendar.
[00:48:29] Canva and AI.
[00:55:32] Taking social media seriously.Contact Joie on Instagram: @JoieRoberts.official
Interested in building your own Amazon business in partnership with 7 and 8 figure Amazon Sellers?
If so, apply for your free consultation with Joie Roberts and the AMZ Insiders' team of experts here => www.amzinsiders.org/apply?sl=fp