Fearless Sellers - The Women of Amazon

#124 Sleeping Giants: How Melissa Bamberg's Nodpod Awakened Amazon FBA

Join us on the Fearless Sellers podcast as we dive into the story of Melissa, the visionary founder of Nodpod. Discover how she emphasizes the importance of building a strong brand over worrying about patents and knockoffs. Melissa's journey from a simple idea to transforming the sleep industry showcases the power of creativity and perseverance in the competitive world of Amazon selling.
Tune in to be inspired by her insights, learn from her challenges, and celebrate the success of Nodpod, a brand dedicated to enhancing the well-being of customers worldwide.
 
Chapters
[00:00:33] Building a Strong Brand.
[00:06:19] Eureka moment.
[00:08:39] Deep touch pressure stimulation.
[00:13:07] Amazon marketplace for sellers.
[00:19:48] Standing out against big brands.
[00:22:51] Women supporting women entrepreneurs.
[00:26:54] Importance of Bad Reviews
[00:31:22] Addressing negative reviews for success.
[00:37:20] Patents and patent process.
[00:39:00] Building a brand.
[00:42:41] Healing power of art.
 
Melissa Bamberg is a visionary entrepreneur and the founder of Nodpod, a revolutionary brand in the sleep industry. With a passion for creativity and a relentless drive for success, Melissa has transformed the way we think about sleep and well-being. Her journey from a simple idea to a thriving business is a testament to her perseverance and dedication to making a difference in people's lives.
Melissa's entrepreneurial spirit was evident from a young age, always finding ways to innovate and create. Her journey to founding Nodpod began during a cross-country motor home trip with her family, where a simple moment of reaching for her sweatshirt sleeve sparked the idea for a strap-free sleep mask. This moment of inspiration led her to develop a product that not only blocks out light but also provides deep touch pressure stimulation for a better night's sleep.
Through years of dedication and hard work, Melissa turned her idea into a successful business, focusing on building a strong brand that resonates with customers worldwide. She emphasizes the importance of building a brand that stands the test of time, rather than solely relying on patents or product features. Melissa's philosophy centers around creating a meaningful impact through her brand, going beyond just selling a product to enhancing the well-being of her customers.
Melissa's commitment to mental health and giving back to the community is evident in her decision to donate 1% of Nodpod's profits to mental health organizations. She is a firm believer in the healing power of art and has created a platform on her website for individuals to share their stories and artwork as a form of therapy.
As a female entrepreneur, Melissa has navigated the challenges of the business world with grace and determination. Her focus on building connections, learning from others, and staying true to her brand's values has been instrumental in her success. Melissa's approach to business is rooted in authenticity, empathy, and a genuine desire to make a positive impact on the world.
With a strong presence on Amazon and a growing community of supporters, Melissa continues to inspire others with her entrepreneurial journey. Her dedication to building a brand that prioritizes well-being, creativity, and community engagement sets her apart as a leader in the sleep industry. Melissa Bamberg's story is a testament to the power of passion, perseverance, and the belief that a brand can be a force for good in the world.
 
Contact Joie on Instagram:@JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.CallAMZ.com

#123 From Basement to Empire: Olivia Starling's Journey to E-Commerce Success with Starlette Galleria

Olivia Starling, founder of Starlette Galleria, shares her inspiring journey from turning $300 of inventory into a thriving multi six-figure jewelry empire on the Fearless Sellers, the Women of Amazon podcast. She discusses balancing entrepreneurship with motherhood and leveraging authenticity and influencer partnerships to skyrocket her brand. Olivia's success story, starting with just the last $300 on a credit card, is a testament to perseverance and determination in e-commerce.
 
Chapters
[00:02:06] Starting a business with $300.
[00:07:08] Selling products through influencers.
[00:09:16] The power of "cha-ching" moments.
[00:14:27] Pinterest advertising strategy.
[00:17:30] Botox anecdotes and humor.
[00:20:47] Overcoming personal challenges in business.
[00:25:30] Challenges with cashflow.
[00:27:17] Business fire negotiation setback.
[00:32:22] Overcoming Business Challenges.
[00:36:12] Cash flow and business growth.
[00:42:45] Juggling multiple roles as a business owner.
[00:43:55] Juggling entrepreneurship and motherhood.
 
Olivia Starling is a remarkable entrepreneur who has defied the odds and built a thriving jewelry empire from the ground up. Starting with just $300 of inventory, Olivia turned her passion for business into a multi six-figure success story. As the founder of Starlette Galleria, Olivia has shown incredible resilience and determination in balancing the demands of entrepreneurship with the responsibilities of being a young mother.
Throughout her journey, Olivia has exemplified the power of authenticity and the value of building strong relationships with influencers. By leveraging influencer partnerships, Olivia skyrocketed her brand and created a loyal community of customers who resonate with her story and her products.
Olivia's success is not just about financial achievements but also about overcoming personal challenges. From navigating a divorce to managing cash flow issues, Olivia has faced adversity head-on and emerged stronger each time. Her ability to adapt, learn, and grow from setbacks showcases her unwavering commitment to her business and her team.
As a serial entrepreneur with a background in blue-collar values, Olivia brings a unique perspective to the world of e-commerce. Her frugality, work ethic, and dedication to her team set her apart as a leader who truly cares about the success of her business and the well-being of those around her.
With a track record of turning challenges into opportunities and setbacks into successes, Olivia Starling embodies the ethos of resilience, authenticity, and determination. Her story serves as an inspiration to aspiring entrepreneurs and women in business, showing that with hard work, passion, and a never-give-up attitude, anything is possible.
 
Contact Joie on Instagram:@JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.CallAMZ.com

#122 Building a Curly Empire on Amazon FBA and Empowering Women Worldwide: Lisa Kelly's Selling Success Journey

In this episode of Fearless Sellers, the Women of Amazon podcast, host Joie Roberts interviews Lisa Kelly, founder of the Curly Life Company and AuBonacci brand. Lisa shares her journey from battling frizz to embracing her natural curls, which has sparked a global movement of self-love and empowerment.
They discuss how hair can impact confidence and the importance of silencing our inner critic on bad hair days. Tune in to be inspired by Lisa's passion, innovation, and the powerful community she has built, changing the beauty narrative one curl at a time.
 
Chapters
[00:01:47] Embracing natural curls and confidence.
[00:04:27] Pursuing entrepreneurial dreams.
[00:09:02] Tenacity and overcoming challenges.
[00:15:32] Feedback from the community.
[00:19:37] Handling negative feedback.
[00:24:42] Measuring success and satisfaction.
[00:30:44] The future of Curly Life.
[00:32:03] Focusing on top priorities.
[00:35:15] Stay fearless.
 
Lisa Kelly is a trailblazing entrepreneur who has transformed her life from battling frizz to embracing her natural curls, igniting a global movement of self-love and empowerment. With a background in corporate project management spanning over 15 years, Lisa's journey to founding the Curly Life Company and the AuBonacci brand is a testament to her tenacity and unwavering belief in her vision.
Despite facing challenges and setbacks, Lisa's determination to break free from the constraints of corporate life and pursue her passion for creating innovative hair care solutions has led to the successful launch of her products globally. Her commitment to authenticity and providing value to her community sets her apart as a leader in the curly hair industry.
Lisa's philosophy revolves around the idea of betting on oneself and not being held back by others' perceptions or limitations. She emphasizes the importance of staying true to one's vision, even in the face of adversity, and continuously striving for growth and success. Lisa's approach to building a brand and community is rooted in genuine connections, providing valuable information, and fostering a supportive environment for women to embrace their natural beauty.
As a guest speaker on the Fearless Sellers, the Women of Amazon podcast, Lisa shared her insights, experiences, and wisdom with the audience, inspiring others to pursue their entrepreneurial dreams and stay fearless in the face of challenges. Her story serves as a beacon of hope and empowerment for women looking to carve their path in the business world and make a meaningful impact.
Lisa Kelly's journey from corporate project manager to founder of the Curly Life Company exemplifies the power of resilience, passion, and unwavering belief in oneself. Her dedication to creating high-quality products, building a strong community, and embracing authenticity has positioned her as a visionary leader in the beauty industry, inspiring others to follow their dreams and stay fearless in their pursuit of success.
 
Contact Joie on Instagram:@JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.CallAMZ.com

#121 Cartloads of Cash and the Secrets of a Crazy Flippin' Success: Emily Baker Unpacks the Art of Reselling with Amazon FBA

Join Joie Roberts on the Fearless Sellers, the Women of Amazon podcast as she welcomes Emily Baker, the mastermind behind the Crazy Flippin' Mom brand. Emily shares her journey from a weight loss transformation to building a seven-figure business empire through online sales.
Discover valuable insights into navigating Amazon and Walmart marketplaces as Emily inspires with her innovative strategies. Tune in to learn how to turn your venture into a profitable success with Crazy Flippin' Mom.
 
Chapters
[00:00:44] From PoshMark to Amazon journey.
[00:04:12] Thrifting and reselling for profit.
[00:08:59] Rediscovering identity in motherhood.
[00:14:32] Retail arbitrage for beginners.
[00:20:05] Selling on Walmart vs. Amazon
[00:23:44] Challenges of selling beauty products.
[00:27:24] Taking calculated risks in business.
[00:30:23] Learning from Mistakes in Business.
[00:33:12] Supporting others in business.
[00:36:58] Embracing mistakes in business.
 
Emily Baker is a remarkable entrepreneur and online sales expert who has made a significant impact in the world of e-commerce. With a background in reselling and a keen eye for profitable opportunities, Emily has built a successful business empire from the ground up. Her journey began with a weight loss transformation that led her to revamp her closet and delve into the world of reselling on platforms like Poshmark.
Through her innovative strategies and relentless pursuit of financial freedom, Emily turned her side hustle into a seven-figure business. Her ability to navigate the complexities of selling on Amazon and Walmart has set her apart as a leader in the industry. Emily's success is a testament to her dedication, resilience, and unwavering commitment to excellence.
As a seasoned seller with over six years of experience, Emily has honed her skills in retail and online arbitrage, specializing in high-margin products like groceries and seasonal items. Her approach to reselling emphasizes the importance of smart buying decisions, strategic pricing, and continuous learning. Emily's philosophy revolves around embracing mistakes as opportunities for growth and pushing oneself beyond comfort zones to achieve success.
In addition to her thriving business, Emily is a passionate advocate for women in e-commerce and actively participates in networking events and communities to uplift and empower fellow sellers. Her willingness to share her knowledge, experiences, and insights with others reflects her belief in the power of collaboration and community support.
Emily's journey from a stay-at-home mom to a successful entrepreneur is a testament to her resilience, determination, and entrepreneurial spirit. Her ability to adapt to changing market dynamics, learn from mistakes, and continuously evolve her business strategies sets her apart as a trailblazer in the world of online sales. Emily's ethos of perseverance, continuous learning, and community engagement serves as an inspiration to aspiring entrepreneurs looking to make their mark in the e-commerce industry.
 
Contact Joie on Instagram:@JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.CallAMZ.com

#119 Get your Product Right for Amazon FBA Selling Success

In this conversation, Joie Roberts and Jamie Davidson discuss the importance of finding the right product to sell on Amazon. They emphasize that getting the product right makes everything else easier in the selling process. They highlight the significance of ordering samples and conducting product validation to ensure quality. The conversation also covers the importance of understanding keywords and search volume to identify keyword opportunities.
They stress the need to take time in choosing the right product and consider factors such as margin and packaging aesthetics. The conversation concludes with an invitation to join a four-day product challenge to learn more about finding the right product to sell on Amazon.
 
Takeaways
Finding the right product to sell on Amazon makes the selling process easier.
Ordering samples and conducting product validation are crucial steps in ensuring product quality.
Understanding keywords and search volume helps identify keyword opportunities.
Taking time to choose the right product and considering factors like margin and packaging aesthetics are important for success.
 
Chapters
00:00 Introduction
00:39 The Importance of Getting the Right Product
02:46 Understanding Keywords and Search Volume
04:13 Finding Keyword Opportunities
07:03 Taking Your Time to Choose the Right Product
08:09 The Importance of Margin
11:52 Margin Strategies
19:22 Considering Exit Strategy
21:04 Marketing and Influencers
23:45 The Four-Day Product Challenge
24:46 Finding the Right Product for You
 
Product Selection Challenge: https://amzinsiders.org/challenge
Contact Jamie on Instagram: jamiedavidson.official
Contact Joie on Instagram:@JoieRoberts.official
 
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.CallAMZ.com

#118 The Secret to Successful Selling on Amazon FBA, is Hard Work with Cara Sayer

On this episode of the Fearless Sellers Podcast, host Joie Roberts speaks with Cara Sayer, an inventor and Amazon seller based in London. Cara shares her journey of creating a product she believed in and the importance of both positive and negative feedback from customers.
Despite not being a "baby person," Cara discusses her experience as a mother of a teenager while still selling baby products. Tune in to hear Cara's inspiring story of resilience and passion for her business.
 
Chapters
[00:02:39] Solving baby sleep problems.
[00:04:55] Motherhood and stroller solutions.
[00:09:41] Volcanic eruption affecting business.
[00:12:41] Running a business from home.
[00:15:20] Award-winning brand creation.
[00:17:25] Learning and competition mindset.
[00:21:08] Product optimization on Amazon.
[00:24:09] Customer service for sleep-deprived moms.
[00:28:47] Starting an Amazon business.
[00:30:22] Running a profitable business.
[00:35:27] FBA and FBM strategies.
[00:36:49] Don't give up on dreams.
[00:41:39] Pricing strategies for small businesses.
[00:44:15] Importance of customer service.
 
Cara Sayer is a remarkable inventor, Amazon seller, and entrepreneur based in London. Her journey began in 2007 when she encountered a problem as a sleep-deprived mom trying to get her baby to sleep while out and about. This experience led her to invent a revolutionary product called Snooze Shade, a portable blackout blind for strollers.
Cara's dedication to her product and her customers is evident in her ethos of providing practical solutions to real-life problems faced by parents. She believes in the importance of building a strong brand that not only offers quality products but also exceptional customer service. Cara's commitment to helping parents and improving their lives has been the driving force behind her success.
Over the years, Cara has grown Snooze Shade into a global brand, winning over 80 awards for her innovative product. Despite facing challenges such as the volcanic eruption in Iceland and the impact of COVID-19 on sales, Cara's resilience and belief in her product have kept her going. She emphasizes the importance of staying true to one's passion and not giving up, even when faced with obstacles.
Cara's approach to business is rooted in practicality and a deep understanding of her customers' needs. She advises aspiring entrepreneurs to choose products they are passionate about and to focus on providing value rather than competing solely on price. Her willingness to learn, adapt, and test new strategies has been key to her continued success in the competitive world of Amazon selling.
As a speaker, Cara's insights and experiences serve as inspiration for others looking to start their own businesses. Her philosophy of continuous learning, customer-centric approach, and willingness to take risks have set her apart in the industry. Cara's story is a testament to the power of perseverance, innovation, and a genuine desire to make a difference in the lives of others.
 
Contact Joie on Instagram:@JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.CallAMZ.com

#117 Unlocking Success on Amazon: Resilience, Discipline, and the Power of Action

In this conversation, Joie Roberts and Jamie Davidson discuss the common traits and strategies of successful members in the AMZ Insiders coaching program. They emphasize the importance of resilience, adaptability, and taking action. They also highlight the value of discipline and doing what needs to be done, even when motivation is lacking.
The conversation emphasizes the need for continuous learning and seeking help from mentors and coaches. The AMZ Insiders program is described as a supportive community that helps members navigate the challenges of selling on Amazon. The conversation concludes by highlighting the massive opportunity in the e-commerce industry.
 
Takeaways
Resilience and adaptability are key traits for success in the Amazon FBA business.
Taking action and being disciplined are crucial for achieving goals.
Flurries of activity can help build momentum and increase chances of success.
Motivation is overrated; discipline is more important for long-term success.
Asking for help and being brave enough to admit you don't have all the answers is essential.
Investing in yourself and seeking the right support can accelerate your success in e-commerce.
 
Chapters
00:00 Introduction
00:45 Common Traits of Successful Members
03:45 Taking Action and Being Disciplined
05:09 Flurries of Activity
06:33 Doing What You Don't Want to Do
07:26 Motivation vs Discipline
09:01 Asking for Help and Being Brave
10:32 Investing in Yourself
11:31 Utilizing Existing Skills
12:55 Taking Feedback and Making it Your Own
13:02 AMZ Insiders Program
14:41 The Opportunity in E-commerce
 
Contact Joie on Instagram:@JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.CallAMZ.com

#116 How User-Generated Content Transforms Amazon FBA Success with Liz Saunders

In this episode, Liz Saunders, a former Amazon seller and founder of Fluencer Fruit Software, discusses the significance of user-generated content (UGC) for Amazon sellers. She explains that UGC involves people using and reviewing products in videos and photos, which helps answer potential buyers' questions and increases conversion rates.
Liz emphasizes the importance of on-site videos on Amazon product listings and how sellers can unlock the upper carousel for UGC by uploading a brand video. She also addresses misconceptions about UGC and provides insights into the future of influencer marketing and UGC on Amazon.
 
Takeaways
User-generated content (UGC) involves people using and reviewing products in videos and photos, which helps answer potential buyers' questions and increases conversion rates.
On-site videos on Amazon product listings, including UGC, are highly valuable as they are close to the point of purchase and provide authentic information about the product.
Sellers can unlock the upper carousel for UGC by uploading a brand video on their product listing, which attracts Amazon influencers to create content for their products.
Misconceptions about UGC include expecting influencers to drive traffic to Amazon (which is not the primary purpose of the Amazon Influencer program) and expecting highly produced videos (while UGC should reflect the average buyer's experience).
Fluencer Fruit Software, developed by Liz Saunders, helps influencers and sellers connect and optimize their UGC strategies on Amazon.
UGC is being rolled out internationally on Amazon, allowing sellers to scale their UGC strategies across multiple marketplaces.
The future of influencer marketing and UGC on Amazon holds exciting developments, including the potential use of AI in videos and the continued growth of the Amazon Influencer program.
 
Chapters
00:00 Introduction and Amazon Journey
05:57 User-Generated Content (UGC) on Amazon
08:07 Importance of On-Site Videos on Amazon
10:48 Unlocking the Upper Carousel for UGC
18:22 Misconceptions about User-Generated Content
25:23 Introduction to Fluencer Fruit Software
29:01 Expansion of UGC Internationally
31:59 Future Developments in UGC and Influencer Marketing
 
Contact Joie on Instagram:@JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.CallAMZ.com

#115 Fit to Lead: Harnessing a Fitness Mindset for Amazon FBA & Entrepreneurial Excellence

In this episode, Joie Roberts and Jamie Davidson discuss the importance of fitness for entrepreneurship and success in business. They explore how fitness can boost confidence, improve focus, and enhance mindset. They also emphasize the need for consistency and discipline in maintaining a fitness routine.
The conversation touches on the benefits of morning workouts, the role of nutrition and sleep, and the importance of measuring and tracking health metrics. They highlight the connection between handling stress in fitness and handling challenges in business. The episode concludes with a discussion on the parallels between fitness and entrepreneurship as lifelong journeys.
 
Takeaways
Fitness can boost confidence and improve focus, contributing to success in entrepreneurship.
Consistency and discipline are key in maintaining a fitness routine.
Morning workouts can provide numerous benefits, including increased energy and focus throughout the day.
Proper nutrition and sufficient sleep are essential for optimal physical and mental performance.
Handling stress in fitness can help build resilience and prepare entrepreneurs for challenges in business.
Fitness and entrepreneurship share commonalities in terms of discipline, teamwork, and lifelong learning.
 
Chapters
00:00 Introduction and Sponsor
00:43 Importance of Fitness for Entrepreneurship
03:11 Finding Time for Workouts
04:02 Scheduling Workouts
05:16 Clearing the Mind through Fitness
06:14 Benefits of Morning Workouts
07:07 Importance of Nutrition and Sleep
09:22 Measuring Sleep and Nutrition
11:33 Handling Stress and Building Resilience
12:11 Commonalities between Fitness and Entrepreneurship
15:29 Fitness as a Lifelong Journey
16:21 Fitness in the Military and Entrepreneurship
17:42 Conclusion
 
Contact Joie on Instagram:@JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.CallAMZ.com

#114 Unlocking Amazon FBA Success: Lauren Paine's Journey with Insider Coaching Secrets

In this episode, host Joie Roberts interviews Lauren Payne, an aspiring seller who has successfully launched her first product on Amazon. They discuss Lauren's background in real estate and her decision to venture into Amazon FBA. Lauren shares her experience in building her brand and listing, including the challenges and successes she encountered. They also talk about the importance of reviews and the strategies Lauren used to obtain them.
The conversation covers product research and selection, as well as the balance between real estate and Amazon FBA. Lauren emphasizes the value of continued learning and training, and the significance of keyword research and optimization. Finally, Lauren offers advice for aspiring sellers and shares her plans for the future.
 
Takeaways
Building a brand and listing on Amazon requires attention to detail and a focus on quality.
Obtaining reviews is crucial for success on Amazon, and strategies like the Vine program and automated review requests can be effective.
Product research and selection should be driven by personal passion and interest, as well as market demand.
Balancing a side hustle like Amazon FBA with other commitments, such as a full-time job or family, requires careful time management and prioritization.
Continued learning and training are essential for staying up-to-date with the latest strategies and techniques in the Amazon FBA space.
Keyword research and optimization are key to improving visibility and driving organic traffic to Amazon listings.
Aspiring sellers should be fearless and willing to take risks, while also seeking guidance and support from experienced sellers.
Success on Amazon is a journey, and it's important to stay motivated and keep pushing forward.
 
Chapters
00:00 Introduction and Background
03:21 Building a Brand and Listing
05:11 Launching and Reviews
06:09 Product Research and Selection
09:18 Balancing Real Estate and Amazon FBA
11:10 Continued Learning and Training
12:20 Keyword Research and Optimization
16:48 Advice for Aspiring Sellers
17:33 Conclusion and Future Plans
 
For Helium 10 discount:  www.AMZProductSpotter.com
 
Contact Joie on Instagram:@JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.CallAMZ.com